Tips for Selling at Craft Fairs
Get my top tips for selling more at craft fairs, as well as leveraging craft fairs for repeat customers and long-term success in your creative business.
The Art Pricing Guide: How to Price Your Art for Beginners
Discover the art pricing guide for beginners, helping you confidently price your artwork. Understand the market value, differentiation, and income goals involved in pricing your art. Learn how to set the right prices with this comprehensive art pricing guide.
Where Should I Sell My Art Online?
Learn where to sell your art online as a creative business owner. Explore the pros and cons of different online platforms for selling your art and creative products.
Where Should I Sell My Art In-Person?
Learn where to sell your art in-person as a creative business owner. Explore the pros and cons of different in-person venues for selling your art and creative products.
What to Sell as an Artist
Determine what to sell as an artist starting your own business. Learn the benefits of different types of products you can sell and see which ones are best suited for your business.
How to Start an Art Business 101
Learn the first steps to starting your art business as a creative entrepreneur. Dive into business strategy, what products to sell, where to sell them, and how to set up your business legally.
How to Build Authority & Expertise Through Your Content
Learn what to post on social media as an artist or creative business owner to build authority with your ideal client.
How to Connect with Your Ideal Clients on Social Media
Learn the type of content you should post on social media to connect with the ideal clients for your business.
What is “Educational Content”?
Learn what “educational content” is and why your business needs it to attract the right customers.
Speak Directly to Your Ideal Customer
Don’t be afraid to speak DIRECTLY to your ideal customer in your creative business's content! Posting non-specific content just puts more of a burden on them to figure out how your solution can help them. Here’s how to avoid that.
Why You Need Educational Content
As a creative business owner, do you struggle to make marketing feel GOOD? Put down the sales lens and try looking at your content as educating your audience instead - here’s how.
Choosing Your Niche
Choosing a “niche” for your creative business isn’t the life sentence you think it is! It doesn’t have to be a strict limitation to your craft. Instead, you can define your niche by the problem you solve for a specific audience—which can include different mediums, products, and services.
How Much Is Your Art Actually Worth?
Value of the products/services you sell in your creative business doesn’t hinge on your years of experience or confidence in your work—it’s all about how your customers value your solution to their problem.
Content for Your Buyer’s Journey
Learn what a “buyer journey” is, why you need one for marketing your creative small business, and how to create content to meet your audience’s needs.
Nailing Content Pillars for Your Creative Biz
Learn what content pillars are, why they’re key to attracting your ideal audience, and how to choose the right ones for your creative business.